Career and Life Path Expert Alanna Fero’s core motivation has taken her from early jobs ranging from nanny, tour guide and waitress to student loan assessor and researcher to a heart-based career path helping people do good in the world and do well for themselves at the same time. Devoted to Abraham Maslow’s conceptual framework of meaningful work as a path to self-actualization, Alanna describes her own career as a grateful progression from good to great to - most days - utterly joyful.
She completed both BA and an MA degrees in English at the University in British Columbia and spent a number of years as a writing professor and business communications strategist, before shifting to the study of coaching and human performance and founding enCOMPASS Coaching in 1999, expanding and re-branding to Encompass Ventures in 2006.
Today, her private practice in Vancouver, Canada, provides life purpose and business coaching, career management, executive leadership development, employee engagement consulting, recruitment services and professional development workshops to local and international clients. A signature workshop is the Awakening Audacity Experience in which a featured individual is celebrated in a vibrant and grass roots life launch – part focus group, part barn-raising, Alanna makes a genuine community out of participants and a star out of her audacious client!
Alanna’s new book, Love Made Visible- Values Driven Approaches to Work/Life offers readers the key to unlocking the secrets of how to live a great life and enjoy the abundance brought about by work you feel passionate about doing.
With more than seventeen years experience in teaching, facilitation, communications, career development, recruitment, executive coaching, employee engagement and workshop delivery, including a seven year tenure as a popular college professor; a two year stint as creator, executive producer and host of Canada’s only recruitment radio show; and close to nine years in private coaching and consulting practice, Alanna loves leveraging the power of interpersonal relationships, provocative dialogue and good strategy to improve people’s experience of their lives.
In addition to her practice, Alanna is a regular media commentator on subjects related to career and business, and she delivers keynotes and workshops on Love Made Visible Work/Lives to diverse audiences around North America. She is actively working on both a companion workbook to Love Made Visible and a study of top companies creating self-actualizing workplace cultures where love is just part of every workday. She proudly calls dozens of socially responsible and values-driven (triple and quadruple bottom line) companies among her clients, and takes great joy in supporting their leadership journeys and helping them to create workspaces where people love to come to play.
Alanna is available for keynotes, workshops, book signings and panel presentations, speaking to large and small groups at conferences and trade shows, corporations, professional associations, and not for profit organizations. Contact her via alanna@alannafero.com.




